At Yedla Management Company, we strive to assemble talented and diverse individuals who together power a high performing team with a passion for hospitality. Headquartered in beautiful Big Spring Park in downtown Huntsville, Alabama we manage exceptional hotels across multiple states with well respected brands representing Marriott, Hilton, and IHG. We were honored to have been selected by Marriott International as a Marriott Horizon Award winner for their top management companies.
Our focus has always been to provide an exceptional experience for our guests, our team members, and our investors. As the YMC portfolio continues to rapidly grow, we are proud of the positive impact on our local communities. We know that our approach has been successful with each new job created, each team member annual anniversary achieved, each guest writing an outstanding review, and each new hotel partner.
Team Yedla provides hospitality management services for third party contracts, including all aspects of Operations, Sales & Marketing, Human Resources & Recruiting, Engineering, and Accounting. In addition, we can provide short term hotel consultations for Site Selection, Design, and Construction projects.
To learn more about Yedla Management Company and our hotel portfolio, follow us on LinkedIn @yedlahotels.
K.R. (Doc) Yedla serves as the chairman and founder of Yedla Management Company. He left India on a passenger ship in the 1950s and made his way to Liverpool, England. He eventually ended up in a YMCA in New York City with less than $100 in his pocket and a dream to pursue an education, build a business, and raise a family in America. K.R. pursued his passion for business and education to become a university professor and Chairman of the Economics and Finance Department, as well as the head of International Admissions at Alabama A&M University in Huntsville, Alabama. Dr. Rao continues to be a driving force and inspiration behind Yedla Management Company, spearheading its growth and development efforts, and the company’s continued success.
Srinath Yedla serves as CEO of Yedla Management Company. He develops the long term vision for YMC and supports all aspects of the firm’s growing business. He has successfully leveraged his extensive industry experience as well as the relationships he has cultivated over 25 years to further the growth of YMC’s Hotel portfolio of managed and owned properties. In addition Srinath co-founded a real estate fund (Doradus Partners) that accelerated YMC’s growth through a comprehensive development and acquisition platform. Srinath has internally developed and externally recruited some of the industry’s brightest leaders. Together they have guided YMC through the development and opening of numerous hotels and consulted on scores of other investments through concept, management and divestment.
Satya Yedla serves as the COO of Yedla Management Company and is responsible for all operational matters related to the company’s overall portfolio. He has an extensive operations background in the hospitality, restaurant, multi-family residential, and facilities management industries. Previously he owned and operated a government contractor providing facilities management services to approximately one hundred government facilities. After achieving a high-value exit for that company, Satya joined his father and brother to pursue the development and operation of a diverse portfolio of real estate ventures with a focus on the hospitality industry. Satya and his operations team have maintained a disciplined focus on continuous process improvement within the company for over twenty years. This focus has led to the implementation of numerous process-based initiatives that have ensured the portfolio is operated in a manner that ensures a high degree of value for the customer while delivering industry-leading returns to investors.
Timo Sandritter is an expert in building and running companies and was the Executive Partner of Cygnus Strategy Group, a management consulting firm which he helped to found in 2012. In that position, he utilized his experience with both multinational corporations and start- ups to deliver a holistic approach to business improvement and transformation. Timo also helped build Digium, a communications technology company that specializes in the development and manufacturing of communications hardware and telephony software. At Digium Timo served as Chief People Officer. During his past 15 years Timo was intricate in winning multiple Best Places to Work awards, which contributed to his passion to help build these companies. More recently Timo served as Chief Operation Officer of Haufe, an innovative enterprise human resource and talent management software company. In that role, Timo was responsible for the global firm’s strategic direction and its internal capabilities, including talent management, legal, operations, finance, and corporate development.
Kristy Anderson is a key contributor to the YMC growth over the past 20 years. Starting her hospitality career as an hourly associate, she has served the Yedla team in sales and operations at property level and in the corporate office in accounting and in her current role as Vice President / Accounting, Systems, and Analytics.
Of her broad ranging duties, a favorite job is mentoring and promoting team members into their first General Manager jobs. Yedla Management Company has been growing rapidly over the past few years and that has created many opportunities to recruit new talent into the company. She often tells the story that in her first General Manager role, she didn’t know everything but she showed up every day, on time, and ready to learn. That daily dedication still guides her today and sets a true course for her hotel teams to be successful.
“People do not decide their futures. They decide their habits and their habits decide their futures” -F.A. Alexander
Elaine Powell returns to Alabama ready to put her 35 years of hotel leadership into her new role as Vice President of Operations at Yedla Management Company.
Her strong hotel background in sales and operations led to mentoring and leading as both a General Manager as well as several above property regional positions. This has prepared her well for the exciting challenge of leading Yedla Hotels through another period of growth and new development. The talents and insight from her experience allow her to quickly assemble all the pieces of any hotel puzzle into a completed and profitable final picture.
Impacted by a family member’s cancer and subsequent survivor story, Elaine learned at a young age the importance of supportive networks. She promotes a strong sense of support and networking among her teams and encourages them to continue that outreach with fundraising and volunteerism in community projects dear to their hearts and homes.
"If you are successful, it is because somewhere sometime someone gave you a life or an idea that started you in the right direction" -Melinda Gates
Using her 35 years of hospitality leadership, Teresa will develop a new role to support the growth of the Yedla Hotel portfolio. Focused on strengthening our teams with dedicated recruiting and team member development programs, she will be positioning our teams for planned, purposeful growth. As Vice President, Culture & Engagement, she will also continue building partnerships with industry and community partners that promote hospitality workforce development and align with our Yedla Cares fundraising and volunteer initiatives.
“You don’t have to be great at something to start, but you have to start to be great at something” – Zig Ziglar
Vernon Leslie is often behind the scenes, but his work helps create that wonderful first impression when a new guest enters our hotels. Over the course of his twenty five plus year career with Yedla Management Company, he has developed the current role of Facilities Manager. He oversees all the processes that keep our hotels looking great and working great for our guests and our associates.
From daily preventative programs to major renovations, Vernon has seen many changes in the hospitality standards over the years. However, his foundation of great service to his co-workers is never changing and a huge part of our company culture.
“We shape our buildings, thereafter, they shape us.” -Winston Churchhill
“Play up what you’ve got and don’t waste time worrying about what you don’t” -Barbara Corcoran
Michael is a 25-year Hospitality veteran with a background in opening hotels, having opened 10 hotels just in the last 5 years. Starting in 1997 as a part-time restaurant bus-person, he eventually made his way to the Front Desk, Housekeeping, Sales, and Operations. He has experience with numerous brands with Marriott, Hilton, and IHG having worked with in-destination, resort,urban, and suburban markets. With a background of Information Technology, he has always had a passion for providing service to others whether it be his associates or guests. Michael currently oversees a portfolio of select and full-service hotels across Florida and Alabama.
“Take care of your associates. Your associates will take care of your guests, and your guests will come back” – J.W. Marriott
Tricia Gonterman brings 30+ years of multi-brand hotel experience to her current position of Regional Director of Operations. Active in both hospitality and community organizations, Tricia works to build networks and teams that she can lead to success. Her top goal has always been to help others create experiences that are memorable and meaningful. Whether it’s a smile for a weary traveler, a helping hand for a co-worker or cheering on a teammate during a cancer fundraiser, she thrives on interacting with people and finding common ground in every life story.
A recognized leader for the Homewood Suites by Hilton brand, she was awarded the Homewood Suites General Manager of the Year and completed the Homewood Suites by Hilton MVP Class, which is an invitation only training for top Hilton performers.
“Traveling, it leaves you speechless, then turns you into a storyteller” – Ibn Battuta
Inger Oliver joined the Yedla Management Company in 2020, bringing her almost 35 years of Revenue Management experience at just the right time to assist our company’s growth to a new level of service and revenue. Inger’s expertise and knowledge in designing the new Revenue Management Department will leave a lasting footprint on our Revenue Culture for many years. She embraces new technology and new systems and assists our teams by providing revenue analysis as well as education. However, she knows that the tools of the trade are never more important than the people. It is important to enjoy what you do and to enjoy the people that you choose to work with each day. That’s the true key to her success.
“If you don’t like something, change it. If you can’t change it, change your attitude.” -Maya Angelou
Joshua Biggs brings his 25 years of leadership experience to the Yedla Management Company corporate team to ensure that the portfolio operates smoothly. With a 13-year U.S. Air Force background in Hospitality, Foodservice, and Training and 12-year hotel experience including 4 years as a General Manager, Josh understands the importance of efficient purchasing methods. He constantly reviews and implements new partnerships and technology to minimize waste and improve the value of each hotel.
"If you want to change the world, start off by making your bed." - Admiral William H. McRaven